Agency

Definition 6

Role

Art Direction

Animation

Facebook Messenger

While at Definition 6, I was involved in an extensive project for Facebook Messenger. The client needed a video that encaptured how bots on their app can be beneficial to businesses. My involvement in the project was animations that conveyed this ease of use.

A Business Video Becomes a Messenger Bot

The video was aired for the bot's premiere in a live presentation at a Facebook IQ event, where attendees were able to use the Messenger bot throughout to retrieve presentation schedules, speaker bios, and other exclusive content.

The video was also recut with additional animations into eight different videos to be used in a special Messenger bot that helped show Messenger's value to business communications.

Team

Doug Dimon

Creative Direction

Alan Reuter

Art Direction, Animation

Dan Stephens

Senior Editor

Dan O'Sullivan

Sound Design, Mixing